What you get
Built for marketers who want to ship, not configure.
- ✓One inbox for SMS, MMS, Instagram DMs, and Facebook Messenger.
- ✓Keyword-based routing sends fashion questions to the fashion team.
- ✓Auto-replies and chatbots run across channels with one config.
- ✓Customer history aggregates across SMS and social — no duplicate contact rows.
- ✓Reply from a desktop, mobile, or via API. Same thread, same context.
- ✓Per-channel quiet hours so Instagram doesn't ping at 2am.
- ✓Multi-account support: connect 10 IG accounts, route to 10 different teams.
The numbers
<3s
Instagram DM webhook to inbox latency
4ch
Channels unified: SMS, MMS, IG, FB Messenger
1ID
One contact, every channel — no dupes
Capabilities
Everything in the box.
Instagram DMs
OAuth in 4 clicks. Story replies, post mentions, and direct DMs all flow into the same inbox.
Facebook Messenger
Page-scoped tokens, multi-page support. The 24-hour messaging window is enforced for you.
Keyword routing
Drop a list of keywords, pick a team. Refund goes to support, size 8 goes to retail.
Cross-channel automations
Same Triggly flow runs whether the message came from SMS or IG. Build once, route everywhere.
Unified contact
Email, phone, IG handle, FB ID — one contact record, deduped, with full timeline.
Multi-account
Connect 10 IG accounts to 10 different brand teams. Per-account routing rules and signatures.