What you get
Built for marketers who want to ship, not configure.
- ✓Triggers from any source: form fill, CRM event, webhook, contact field change.
- ✓Branches on any contact attribute, message reply, or external API response.
- ✓Delays in seconds, hours, days — or until a specific date or wall-clock time.
- ✓A/B variant nodes split traffic and roll the winner downstream automatically.
- ✓Webhook steps call your stack mid-flow — append data, fetch context, post events.
- ✓Live test mode runs a single contact through the flow before you ship to all.
- ✓Version history and rollback for every flow change. No more who-broke-this.
The numbers
5 min
Median time from blank canvas to first live trigger
20+
Step types: SMS, MMS, branch, delay, webhook, more
1M / day
Concurrent in-flight automations per org
Capabilities
Everything in the box.
Visual canvas
Drag nodes, draw edges. Triggers, sends, branches, delays, webhooks — all visible at once.
Any-source triggers
Salesforce event, Shopify order, custom webhook, contact field change, time of day. All firable.
Smart branches
Branch on contact data, reply content, prior step result, or any external API call's response.
Built-in A/B tests
Drop an A/B node anywhere. Variant winner gets the rest of the flow downstream automatically.
Webhook steps
Call your API mid-flow. Use the response in the next branch. Five-second timeout, retries on.
Versioned flows
Every save is a version. Roll back to last Tuesday in one click. Changelog with author + timestamp.